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Friday, December 29, 2006

Cross… advertising: Best seller gets extra cozy with Mercedes


This is just another example of how consumerism and advertising rule our universe. An article from KickingTires.com (a Cars.com blog) reported on best selling mystery author James Patterson’s “The Cross” and his mega interest in the Mercedes R350. By mega interest we mean a whole chapter in the middle of the plot describing a trip to the Mercedes dealership! Not to mention various other references to the car throughout the novel. KickingTires made an interesting point- “we can’t help but wonder if Patterson is shuffling to book signings in his own shiny new R350.” Thanks Mercedes... Via: KickingTires.com

Technorati: Mercedes-Benz, R350, James+Patterson, Cross, novel, Best+seller, autos, auto+news, car+news, automobile, cars, automotive, vehicles, Carscoop, blogs, pictures, images

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